About SMD

SMD – School of Media Design – The Future Is Here

Establishment

As part of the strategy to restructure and position the UEH brand into a multidisciplinary and sustainable university, the School of Media Design (SMD) was established under College of Technology and Design in February 2022 with the mission of bringing technology to life and integrating to art and design. Same vision – SMD will become a leading training place in design, promoting scientific research activities, connecting businesses, organizing media and art events in a positive and creative direction, creation and sustainability.

On May 12, 2022, University of Economics Ho Chi Minh City (UEH) awarded the title of Honorary Doctor, Rector of the UEH School of Technology and Design (CTD) to Dr. Park Young June – Former Vice Minister of the Korean Ministry of Knowledge Economy and the Faculty of Design. – Communication with the theme “Transformation for sustainable development”. UEH also appointed Assoc.Prof.Dr. Trinh Thuy Anh to hold the position of Dean of the Faculty of Design and Communication and invited Dr. Yi Dong Su – a Korean, an expert with many signals and experiences in teaching, consulting and implementation. communication and design projects – as dean. This is the first time that UEH’s organization has a foreign leader. The event marks an important start of CTD in implementing development strategies for the period 2022 – 2025 with a vision to 2030.

Vision

Leading media design and arttech design education and research inspires a new generation to think about the future

Mission

Empowering the next generation of creative thinkers and innovators through interdisciplinary collaboration and leading-edge research in technology design.

core value

Art is a core of business and society today

Technology is a key to shape the future

Creatvity inspires break through innovative solution
We integrate multidisciplinary fields from diversify perspectives

We move forward to a better future

Our Teachers

Trinh Thuy Anh

Assoc. Prof
PhD of Engineering Economics

Field of study: leadership, management, communication.

Inspiration in creating value and activities on Media, Fashion and ArtTech Fusion.

Trinh Thuy Anh

Dean, School of Media Design

Dong-Su Yi

PhD in Advertising & PR

More 35 years in the global advertising and marketing industry.

Research interests: Art Management Advertising & PR.

Dong-Su Yi

Vice Dean, School of Media Design

Ngo Viet Liem

Assoc. Prof. of Marketing at UNSW Business School, UNSW, Sydney, Australia

Editor in Chief of Australasian Marketing Journal.

Research interests: body of knowledge on human experience, theory of mind, attitude formation.

Ngo Viet Liem

Scientific Consultant

Tran Le Quynh Anh

Master of Arts in Art & Design

Field of study: Fashion Design.

Research interest: Design methodology, Design thinking, Fashion in the age of technology.

Tran Le Quynh Anh

Lecturer

Nguyen Thi Thanh Huyen

MBA, Master of Bussiness Administration

Second prize for excellent teachers 2019

Research interest: omni marketing, communication .

Nguyen Thi Thanh Huyen

School Staff

Vu Tuong Quyen

Ph.D. candidate in Design at Lisbon University

Research field: Interior design, Ergonomics, Well-being, Children's furniture.

Vu Tuong Quyen

Lecturer

Hoang Thi Ai Nhan

Master of Engineering in Textile Materials Technology

18 years Lecturer in Fashion Design major

Research interests: Design thinking, event organization, material, ergonomics in design and pattern design, decorative technique for fashion products.

Hoang Thi Ai Nhan

Lecturer

Duong Thi Thuy Trang

Ph.D candidate in Marketing at UEH University

Duong Thi Thuy Trang

Lecturer

Vu Tuong Quyen

Ph.D. candidate in Design at Lisbon University

Research field: Interior design, Ergonomics, Well-being, Children's furniture.

Vu Tuong Quyen

Lecturer

Le Duy Khang

MBA, Master of Business Administration

Teaching orientation: creating value for next generation.

Research interests: communication, marketing, digital, technology application.

Le Duy Khang

Lecturer

Le Duy Khang

MBA, Master of Business Administration

Teaching orientation: creating value for next generation.

Research interests: communication, marketing, digital, technology application.

Le Duy Khang

Lecturer

Hoang Thi Ai Nhan

Master of Engineering in Textile Materials Technology

18 years Lecturer in Fashion Design major

Research interests: Design thinking, event organization, material, ergonomics in design and pattern design, decorative technique for fashion products.

Hoang Thi Ai Nhan

Lecturer

Your Future Starts Here.

University of Economics Ho Chi Minh City – School of Media Design