Digital Communication & Media
You’ll develop the cultural awareness and critical thinking skills you need to analyze and produce a broad range of discourse in a full spectrum of careers — and to make a difference in whatever you do.
Overview
Digital communications are just what they sound like: communications performed with and by digital technology. Multimedia developers and managers use digital communications methods to create any variety of entertainment, graphic design, and artistic productions.
Learning outcomes
If you major in this field, you’ll learn the fundamentals of digital communication, including computer programming, teleprocessing, graphic design, photography, and audio and video production. You’ll learn how to build websites and create 3D animation. You’ll learn about CD-ROM production and computer imaging. All of these methods of digital communication together constitute the “multi” nature of “multimedia.” You’ll also learn about the laws and regulations in place for digital communications, and what our role is in the development and use of new technologies.
Credits
125
Time to Complete
3.5 years
Semester 1
| Semester 1 | Credits | Elective |
|---|---|---|
| English for Business Communication 1 | 4 | |
| Applied Mathematics for Design | 3 | |
| Economics | 3 | |
| World ‘s history of Art & Culture | 3 | |
| Studio 1: Fundamental of Design | 6 | |
| Elective course 1 | 1 | X |
Semester 2
| Semester 2 | Credits | Elective |
|---|---|---|
| English for Business Communication 2 | 4 | |
| Marxist – Leninist Philosophy | 3 | |
| Seminar 4: Design Thinking | 2 | |
| Urban Anthropology: How to foster civic engagement | 3 | |
| Studio 2: Graphic Design | 3 | |
| Mass Communication | 3 | |
| Elective course 2 | 1 | X |
Semester 3
| Semester 3 | Credits | Elective |
|---|---|---|
| English for Business Communication 3 | 4 | |
| Marxist – Leninist Political economics | 2 | |
| Project 1: Art & Culture | 3 | |
| Studio 4: Media Content Creation | 3 | |
| Marketing & Communication | 3 | |
| Management & Communication | 3 | Choose 1 of 2 |
| Organizational Behavior: Art & Culture | 3 | |
| Elective course 3 | 1 | X |
Semester 4
| Semester 4 | Credits | Elective |
|---|---|---|
| English for Business Communication 4 | 4 | |
| Scientific Socialism | 2 | |
| Studio 5: Media Production | 4 | |
| Project 2: PR & Advertising – Strategy & Campaign | 3 | |
| Integrated Communication | 3 | Choose 1 of 2 |
| Interpersonal communication | 3 | |
| Digital Marketing & Branding | 3 | Choose 1 of 2 |
| Marketing Research & Consumer Behavior | 3 | |
| Elective course 4 | 1 | X |
Semester 5
| Semester 5 | Credits | Elective |
|---|---|---|
| Ho Chi Minh’s Ideology | 2 | |
| Seminar 1: Entrepreneurship & Startup | 2 | |
| Storytelling | 3 | |
| UX & UI | 3 | |
| Seminar 2: Contemporary Global Issues on marketing | 1 | |
| Emerging media and communication | 3 | |
| Human-computer Interaction | 3 | Choose 1 of 2 |
| Media Entertainment | 3 | |
| Study Trip | 1 | X |
Semester 6
| Semester 6 | Credits | Elective |
|---|---|---|
| History of Vietnamese Communist party | 2 | |
| Seminar 3: Trends in Social Media | 1 | |
| New Tech in Communication | 3 | |
| Seminar 5: Crisis Communication Management | 1 | |
| Studio 3: Social Media | 3 | |
| Project 3: Practical Events Management | 3 | |
| Project 4: Website Design and Development | 3 | Choose 1 of 2 |
| Studio 6: Digital Media Production | 3 | |
| Internship | 3 |
Semester 7
| Semester 7 | Credits | Elective |
|---|---|---|
| Graduation Project | 10 |
Elective Courses
| Elective courses | Credits |
|---|---|
| Self – Management | 1 |
| Positive Thinking & Emotional Intelligence | 1 |
| Societal Networking | 1 |
| Leadership and Dynamic Team Building | 1 |
| Art, aesthetics & emotion | 1 |
| Writing for Mass & Digital Media | 1 |
| Studio 7: Digital Media Innovations | 1 |
| Studio 8: Digital Film Making | 1 |
Your Future Starts Here.
University of Economics Ho Chi Minh City – School of Media Design
